Jayden Kang
VP | Kakao Entertainment
Jayden Kang is a global strategist with deep expertise in content, technology, and AI. He began his career as a management consultant at Bain & Company and Kearney Korea, advising clients on digital strategy and global expansion across multiple industries. As Chief Strategy Officer at LINE Thailand, he led market growth and regional partnerships. At Kakao Entertainment, he oversaw the Global Story Business, expanding K-story IPs across North America, ASEAN, and China through webtoons and web novels. Recently, he has focused on the creative potential of generative AI and its role in shaping the future of storytelling.
AI-Native Content and the New Paradigm of Creativity
With the rise of generative AI, the foundation of the content industry is being redefined. We're entering a world where content is not merely AI-assisted but AI-native — created, distributed, and optimized by algorithms. Creators are becoming programmers. Brands are automating storytelling and optimizing campaigns with precision.
This panel explores:
- How AI is reshaping every stage of content — from ideation to distribution
- Opportunities and challenges of AI-native content
- What this paradigm shift means for creators, platforms, and brands
From Scroll to Sale: How to Create Content That Actually Performs
Where Creativity and AI Collide